SPECK SHIPS ‘SWITCHWAY’ FOLIO CASE FOR IPHONE 3G

IPHONE OWNERS CAN CHANGE THEIR MIND WITHOUT CHANGING THEIR CASE

PALO ALTO, CA – October 30, 2008 – Speck today unveiled their latest and most innovative folio case design, SwitchWay.  The SwitchWay was created for those that enjoy using their iPhone 3G in many ways and need more than what most traditional, single purpose folio cases offer. For images and information on SwitchWay, please visit: http://www.speckproducts.com/content/iphone-3g-switchway.

“SwitchWay is designed to break off from the traditional and change people’s perception of what once was the standard folio.” said Bryan Hynecek, Lead Designer at Speck. “We challenged conventional wisdom by seamlessly creating two cases in one. The result was a design that’s extremely flexible and distinct.”

SwitchWay can be worn in both a horizontal portfolio position and as a vertical wallet-style case. Its two built-in belt clips allow for a quick switch to or from a horizontal or vertical position without needing to adjust or change anything on the case. The clips also enable SwitchWay to easily attach to a bag strap and the folio styling is ideal for tucking away in a bag or purse. The exterior is protective and scratch resistant, and a soft, padded inner lining works to help clean the screen and protect from scuffs and scrapes. The two closure flaps help keep the iPhone secure in the case without dealing with awkward snaps, tabs or straps. Fingertip-sized openings enable quick and easy removal from the case, which also includes openings for dock and headphone cable connections. The SwitchWay case is available in an outer black exterior shell with soft black interior lining and yellow outer stitching details at $34.95 USD.

For more on Speck’s new cases for the iPhone 3G, visit www.SpeckProducts.com.

About Speck

Founded in 2001, Palo Alto-based Speck is a leading designer and maker of original, high quality cases for the latest popular portable electronic devices. The company is best-known for its focus on creating refreshing designs that offer quality, thoughtful features, and distinctive style. For more information, visit the SwitchWay product page >>>.

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For media information and product samples, please contact:

Bill Linn
541-935-1279
bill@sandboxstrat.com