press releases

march 26 2009
New Fitted Hard Shell Case Patterns for iPod touch and iPod nano!

FOR IMMEDIATE RELEASE


SPECK’S POPULAR FASHION-WRAPPED “FITTED” HARD SHELL CASE TO bring Bright Spring Colors, New Fun Patterns and Super Stylish Protection to the iPod nano 4G and touch 2G

PALO ALTO, CA – March 26, 2009 – Speck today announced its bringing its fashionable “Fitted” hard shell cases, already popular on the iPhone 3G, to the iPod touch 2G and iPod nano 4G. Available in a stylish new assortment of female friendly materials, patterns and colors, the new Fitted case series brings an authentic and vibrant custom look to the newest members of the iPod family. The new case designs will roll-out this April. For images of the new cases, please visit http://www.speckproducts.com/content/fitted-cases.

Introducing the Fitted Totally Collection
The newly introduced playful and colorful patterns include BubbleSpotDot Aqua and CheeryPlum Purple for the iPod nano 4G and the Lovely Roger White/Pink, Lovely Roger Black/Grey and CheeryPlum Purple for the iPod touch 2G. The new styles are fashioned out of durable, textured vinyl artfully wrapped over a protective hard shell case. The new Fitted Totally collection will be available at Toys “R” Us stores this April.

Fitted Haberdashery Collection
For a more dressed-up and refined look, Speck is also bringing the Black Pinstripe, Tan Houndstooth and Black and White Plaid fabric available in its Fitted for iPhone 3G case designs to both iPod devices. Authentic, genuine fabrics custom-tailored over a hard shell are used to create a stylish and personalized appearance. The new Fitted Haberdashery collection will be available at Target stores and via SpeckProducts.com in April.

“For the first time with Fitted, we are designing with the young female iPod owner in mind. The colors are young at heart and the styles are youthful,” said Irene Baran, CEO of Speck. “From the fun pattern of BubbleSpotDot Aqua to the evening wear-friendly Pinstripe, our Fitted cases will appeal to tweens and teens alike.”

The Fitted for iPod nano 4G and iPod touch 2G both feature a protective hard shell design with an authentic fabric or durable vinyl-wrapped outer finish that’s available in styles and colors that express your personality as you browse through your songs, videos and podcasts. The simple, custom-fit, snap-together case design allows you full access to your viewing screen, controls, ports and plugs. Fitted case designs for the iPod nano 4G also feature a clear hard shell front with click-wheel opening to further protect the face from scratches and scrapes. All Fitted cases are available for $29.95 MSRP.

For additional information about Speck’s entire line, please visit http://www.speckproducts.com

About Speck
Founded in 2001, Palo Alto-based Speck is a leading designer and maker of original, high quality cases, bags and packs for the latest popular portable electronic devices. The company is best-known for its focus on creating refreshing designs that offer quality, thoughtful features, and distinctive style. For more information, visit www.SpeckProducts.com.

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For media information and product samples, please contact:

Bill Linn
541-935-1279
bill@sandboxstrat.com



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