press releases

october 13 2009
New SeeThru for iPhone 3G & 3GS

SPECK DEBUTS ALL-NEW REDESIGNED ‘SEETHRU’ PROTECTIVE HARD SHELL CASES
FOR iPhone 3G AND 3GS

PALO ALTO, CA – October 13, 2009 – Speck launched today its completely redesigned one-piece polycarbonate SeeThru hard shell case for the iPhone 3G and 3GS. Expanding upon the already immensely popular SeeThru designs, these stylishly sleek patent-pending cases offer iPhone 3G and 3GS owners the ultimate defensive buffer from the abuse of the normal daily hectic lifestyle. Images of the new SeeThru cases can be found at http://www.speckproducts.com/content/seethru-for-iphone.

“If you were a fan of our initial SeeThru release for the iPhone 3G, you’ll fall head over heels in love with our new single-piece design,” says Irene Baran, CEO of Speck. “The new cases maintain the sleek looks of the iPhone while adding the simplicity of a more flexible one-piece design and extra level of comfort and grip to help keep your phone scuff and scratch free.”

The stylish and translucent, form-fitting case features all the protective benefits from the previous generation SeeThru, but has been updated to an easy-to-use single-piece design that also includes an integrated rubberized grip ring around the entire front bezel of the case for superior grip and increased shock-absorption. And true to SeeThru’s minimalist, lightweight mission, the case also protects without adding bulk and offers complete access to all controls, buttons and sensors. The new SeeThru cases come in a variety of colors to please any iPhone user, including clear, black and pink. The additional colors of aqua blue and red are available exclusively through AT&T online and retail stores. Red is also available internationally. All new SeeThru cases for iPhone 3G and 3GS are $29.95 MSRP (USD).

About Speck

Founded in 2001, Palo Alto-based Speck is a leading designer and maker of original, high quality cases for the latest popular portable electronic devices. The company is best-known for its focus on creating refreshing designs that offer quality, thoughtful features, and distinctive style. For more information, visit www.speckproducts.com.

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For media information and product samples, please contact:
Bill Linn
541-935-1279
bill@sandboxstrat.com



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